Upland RO Innovation

Upland RO Innovation is customer reference management software for companies that win. The platform enables businesses to automatically serve up the best customer references, when they’re needed, use AI to leverage intelligence from Sales Wins, and track the impact of references on sales. With integrations to CRM systems like Salesforce, Microsoft Dynamics, and HubSpot, RO Innovation makes it easy to find customer references and testimonials to help sales teams close deals, faster.How do you position yourself against your competitors?RO Innovation's platform sits as the critical hub between the customer advocacy, sales and marketing technology stacks, serving as the critical link between customer advocates, the buyer's journey and sales engagement with prospects. No other system in the world integrates sales and marketing workflows, customer intelligence, and relevant content and makes it actionable in the hands of sellers at the right time and right stage of the buyer's cycle - all while giving you the data and analytics to prove real-time effectiveness of content and attribute new revenue driven by customer advocacy. Current user rating: 4.6 out of 5 based on verified user reviews. Ratings reflect real user experiences in production environments. AI-U provides independent editorial assessments based on hands-on evaluation. Our listings include feature comparisons, integration guides, and pros/cons summaries to help you make informed decisions. Check the full product page for screenshots, video walkthroughs, community discussions, and detailed pricing breakdowns. We verify pricing information monthly and update our reviews when significant product changes occur.